Greener Gadgets Conference

Chris Jordan was the opening keynote speaker for Greener Gadgets which i was lucky enough to attend a few weeks back. He also went on to show similar images including daily plastics, office paper, and soda-can consumption and it was truly startling, and made a terrific point about the environment movement.

What he said was it was missing a clear leader, and more importantly a "cool" leader, and that Al Gore no matter how hard he tried wasn't going to do it. It was his appeal to the electronics industry, since they seem to be the only playing field where "coolness" really exists within the consumer market (i.e the excitement and hype surrounding the release of every new computer and cellphone), and that what we need is the Michael Jordan of environmentalism to hit the scene. No, really, he said this and it was amazing. "Remember when Michael Jordan walked onto the courts wearing those long shorts, and he was so cool. Everyone wanted to be like Mike. He changed the look of basketball, because everyone wanted to wear those shorts, and be as cool as him. We need that."

Anyway, I have more to say about Greener Gadgets later, including insights on kinetic energy, pollution sniffing dogs, and One LapTop Per Child.